Visual Design · 02 of 05
Built the brand from zero. A complete visual identity deployed across three continents, covering logo systems, corporate collateral, office branding, internal communications and thought leadership, for a global consulting firm operating in the Americas, UAE and Asia.
Role
Design Head · Brand Custodian
Location and Duration
Global · America, UAE and Asia · 2023
Deliverables
Scope
50+ projects · 100% on-time · 3 continents
Disciplines
Brand Identity, Art Direction, Creative Lead, Team Leader, Brand Custodian
Every mark has a meaning. The Uniqus identity was developed through rigorous concept exploration, with each page of the booklet below documenting the full journey from first principles to final mark.
From business card to email signature, every element of the Uniqus stationery suite carries the brand with consistency and quality across print, digital and physical formats worldwide.
Corporate materials that show up in the physical world, from internal tools to branded standees, posters and the company brochure, each representing Uniqus with the same rigour as the digital brand.
Employee Handbook
A comprehensive guide to life at Uniqus, designed to welcome, inform and orient every new team member.
Standee Design
Large-format branded standees for events, offices and client meetings, carrying the Uniqus identity into every physical space.
Poster Design
Campaign and communication posters designed for internal and external use, consistent with the Uniqus visual language.
The Uniqus corporate brochure distils the firm's proposition and global reach into a single, considered document that travels to meetings, conferences and client offices worldwide.
All pages
The ARC Business Expansion Toolkit equips service line leaders with a structured, visually cohesive suite of resources, designed to accelerate market entry, client acquisition and capability communication across new geographies and practice areas.
All pages
From the moment someone walks through the door, the Uniqus office reinforces the same precision and identity that defines every digital touchpoint. Every wall, every sign, every surface, considered.






Uniqus publishes market intelligence and thought leadership reports distributed to clients and stakeholders. Designed for readability and authority, each report positions the firm as a credible voice in its field.
All pages
Internal communications that made people feel seen. Festive mailers and occasion graphics that built culture and community across a globally dispersed team.






















A carefully sequenced campaign of teasers, reveals and reminders designed to build excitement before a major company event. Each piece carries the thread forward, from first reveal to final day reminder.
Teaser 01
Teaser 02
Teaser 02 v2
Final Day Reminder
Teaser 03
Teaser 04
Teaser 05
Event Agenda
Teaser 01
Teaser 02
Teaser 02 v2
Final Day Reminder
Teaser 03
Teaser 04
Teaser 05
Event Agenda
Teaser 01
Teaser 02
Teaser 02 v2
Final Day Reminder
Teaser 03
Teaser 04
Teaser 05
Event Agenda